Mumbai, July 6, 2025 – Bollywood star Kareena Kapoor Khan has sparked online buzz with a cheeky response to the ongoing Kolhapuri chappal controversy involving luxury fashion house Prada. The actress took to social media with a post that read, “Sorry, not Prada…”, indirectly taking a dig at the brand’s move to sell traditional Indian-style footwear at premium prices without acknowledging its cultural roots.
Kareena’s remark comes amid backlash against Prada for allegedly rebranding Kolhapuri-style sandals—a deeply rooted Indian artisanal craft—as a luxury item without crediting the original source or artisans. Social media users, fashion critics, and cultural commentators have criticized the brand for cultural appropriation.
The actress’s post, both witty and culturally conscious, resonated with fans and industry insiders alike. It quickly gained traction, with many praising her for subtly calling out the issue while showing pride in Indian heritage.
Prada recently released a new line of sandals that closely resemble Kolhapuri chappals, traditional handcrafted leather footwear native to Maharashtra. The pricing and lack of cultural attribution drew strong criticism from Indian designers and netizens who viewed it as an example of global brands commercializing ethnic fashion without acknowledgment.
Kareena’s stylish yet sharp comment has since gone viral, with users calling it the “perfect clapback” and hailing her as “Queen Bebo of the Gram.” Some even suggested that Indian celebrities should more openly support indigenous artisans and crafts in the face of global fashion appropriation.
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