The Impressive TimesFARIDABAD, Feb 10, 2025: Record Footfall in Initial 3 DaysThe 38th edition of the Suraj Kund International Crafts Mela has started on a high note, witnessing an overwhelming response from visitors in its initial three days. As per ground reports, the introduction of a Maha stage and star-studded cultural performances have created an unparalleled buzz. The presence of renowned artists like Satinder Sartaj on the first day, Mame Khan on the second, and a spectacular performance by Irshad Kamil and Mahabir Guddu on the third day has set a new standard for the cultural extravaganza.
Apart from the vibrant performances, the mela has seen a 20% rise in ticket sales compared to the previous year in the first three days. This surge is attributed to the seamless online ticketing system and the extensive promotion carried out in coordination with Delhi Metro, where Suraj Kund banners and digital screens at metro stations have significantly boosted visitor engagement.
Empowering Artisans Through Transparency. This year, the Haryana Tourism Department introduced a transparent online stall booking system, ensuring equal opportunities for artisans across states and nations. The initiative has been hailed as a masterstroke, preventing middlemen from monopolizing spaces and giving actual craftsmen a fair chance to showcase their talent. The emphasis on authenticity has enhanced the quality and diversity of the stalls, drawing in more visitors and buyers.
Odisha and Madhya Pradesh: Theme States Steal the Show
Themed states Odisha and Madhya Pradesh (MP) have captivated audiences with their meticulously designed pavilions. The Odisha Pavilion, with its rich showcase of handicrafts, tourism, and cultural heritage, has been a major attraction. The presence of world-renowned sand artist Sudarshan Patnaik has further elevated the pavilion’s appeal, drawing crowds eager to witness his mesmerizing creations.
On the other hand, the Madhya Pradesh Pavilion is a blend of wildlife, tourist destinations, art, and culture. The state’s vibrant handloom and handicraft diversity, reflected in its intricate Maheshwari and Chanderi textiles, has impressed craft enthusiasts. The pavilion stands as a testament to MP’s artistic legacy, offering visitors a journey through its rich cultural landscape.
Cultural and Traditional Attractions Make a Mark
The newly introduced Natyashala has provided school-going children with a unique platform to showcase their artistic skills, adding an educational and participatory aspect to the mela. Meanwhile, the Apna Ghar initiative, inspired by Haryana’s rural heritage, has become a hub for traditional Haryanvi art and cultural activities, including the much-loved Pagdi Bandho competition.The cultural carnival, which features global and local artists, has been a big hit, painting the mela in a spectrum of colours. The fusion of traditional and contemporary performances has transformed the fair into an international cultural hotspot.
A Paradise for Handloom and Handicraft Enthusiasts
For lovers of traditional textiles, the Surajkund Mela is a treasure trove of rare and exquisite handloom products. The fair showcases a diverse range of Banarasi sarees, Rangkaat sarees, Tanchoi dress materials, Awadh Jamdani sarees, Kota Doria sarees, Pashmina shawls, Kanchipuram silk sarees, Arani silk sarees, Ikat silk sarees, Ventagari sarees, Tussar silk sarees, and Maheshwari sarees. This unique collection, rarely found in one place, has drawn massive interest from visitors and buyers alike.Apart from textiles, the mela offers an exquisite range of jewellery, including traditional and contemporary designs crafted by artisans from India and abroad. Other highlights include miniature paintings, Kalamkari artworks, indigo-dyed textiles, wooden cutlery, Nirmal toys, Gorakhpur terracotta, Chikankari embroidery, and Banarasi crafts, making the mela a paradise for art lovers.
Surajkund Mela: A New Experience Every Year
The 38th edition of the Surajkund International Crafts Mela has successfully combined tradition with innovation, giving visitors a fresh and enriching experience. The efforts of the Tourism Department in introducing transparent stall allocations, enhanced promotions, and world-class cultural performances have given the fair a new identity.With Delhi Metro’s involvement in ticketing coordination and extensive branding across metro stations, the mela has seen a remarkable boost in footfall.
Don’t Miss Out! The Mela Runs Till February 23
The Surajkund Mela 2025 is a once-in-a-lifetime experience for craft lovers, cultural enthusiasts, and tourists. If you haven’t visited yet, don’t miss the chance to witness this grand confluence of art, culture, and tradition. The fair runs till February 23, offering you ample time to soak in the vibrancy and spirit of this iconic celebration!
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