PM Modi Lauds TVS Motor’s Effort to Promote Kutch as Biker Destination
Venu Srinivasan and Sudarshan Venu of TVS Motor meet Prime Minister; receive praise for spotlighting Kutch’s beauty and encouraging motorcycle tourism.
The Impressive TimesNew Delhi, July 20, 2025 :Prime Minister Narendra Modi has commended the efforts of TVS Motor Company for highlighting the scenic and cultural charm of Kutch, Gujarat, while promoting it as a destination for motorcyclists.
Venu Srinivasan, Chairman Emeritus of TVS Motor Company, and Mr. Sudarshan Venu, Managing Director, met the Prime Minister in New Delhi on July 19. The meeting acknowledged the company’s campaign to capture and promote the lesser-known beauty of the Kutch region through motorcycle journeys.
In a response to a post shared by TVS Motor Company on social media platform X, PM Modi posted:
“Glad to have met Venu Srinivasan Ji and Mr. Sudarshan Venu. I commend them for the effort to chronicle the beauty of Kutch and also encourage motorcyclists to go there.”
The initiative is part of TVS Motor’s broader push to connect adventure, culture, and responsible travel through two-wheeled tourism. Their recent campaign involves biker expeditions across the Kutch region, showcasing its landscapes, heritage sites, and unique rural experiences.
The Prime Minister’s encouragement is expected to boost both domestic tourism and the evolving biking culture in India.
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